“Roll Call” | A girl-led video series

Malala Fund created "Roll Call," an eight-episode YouTube series featuring girls from around the world. Filmed by the girls themselves, each episode takes viewers into their daily lives — their aspirations, struggles, fears, friendships and families — all in their own words. "Roll Call” follows girls from Brazil, India, Iraq, Japan, Mexico, Nigeria, Pakistan and Syria.

​The series was created in partnership with YouTube and production company Across the Pond. I contributed to creative production and brand messaging. I also secured launch coverage in Mashable and Tubefilter.

We won a silver Telly Award for this series.